Jeannie Ferguson, Christina Mendez, Full Blossom Magazine, Samantha Lebbie, Skorch Magazine/TV, Nina Taylor, Curves Rock, Nikki G, Domonique Revere-Lincoln, Charity Lynette, Plus Model 411, Asia Mone’t, Liris Crosse, Doria Pagnotta, Ashley Stewart & hundreds of Plus Models/Aspiring Models along with a number of clients and vendors……..
This reads like a “Who’s Who” in the plus fashion industry, and for a very special day in January 2013, these ladies and businesses were brought together by Joy Ashley, CEO of NYC Plus Model Network, and her team. To produce the 1st Annual “Ultimate Plus Model Casting” event in New York City. This event was an opportunity for clients to cast plus size models for their various campaigns, runway shows, advertisements, etc and attendees came from all over the country to participate. Along with casting models, there was a Q&A session with industry leaders, a vendor area to purchase all types of products, and a networking mixer. There were also media outlets present to capture all aspects of the day.
I caught up with Joy Ashley after this amazing event, to find out what inspired her to take on such a big venture, and to find out more about NYC Plus Model Network.
For those who aren’t aware, please tell us what the NYC Plus Model Network is and how this company came to be?
NYC Plus Model Network is a company dedicated to producing groundbreaking, genre tailored opportunities that fit the needs of the plus size model. Our mission; is to provide a platform that showcases their viability, appeal and earning potential in today’s marketplace. By producing seminars, networking and casting events that are conducive to reducing the curvy models struggles, we aim to change the fashion industries landscape, which currently is an environment that is remiss in its efforts to change. Our network’s goal is to present opportunities that promote preparedness, career advancement and inspiration for change. We also wish to introduce clients to fresh, undiscovered faces that they normally wouldn’t come across as they mostly only consider agency models.
What was the inspiration for the Ultimate Plus Model Casting?
Being a working signed model, women reach out all the time asking for advice, suggestions and guidance on their modeling careers. The main question being “How do I get started?” So, after waiting for someone to help them to no avail I decided to earn my model angel wings and do it myself. I also wanted a large platform to answer those questions no one is else is willing to answer or give aspiring plus models the opportunities that as a novice are extremely hard to come by.
There were many young ladies who participated in the casting, did you anticipate or even imagine the large turn out?
I knew it would be a large turnout but the amount of women that showed the day of the event was overwhelming and very exciting. God blessed every aspect of the event from the entire planning process to the smallest of details and I am so very thankful.
How long had you been planning this event?
About 1 year in total full Throttle and very little sleep. I spent about 6 months plotting the idea and figuring out logistics and then reaching out to panelist, sponsors and promotional opportunities.
Now that it has been a few weeks since the casting, what has the feedback been from models, clients, and media?
Everyone has been extremely kind in giving feedback, sharing ideas and expressing satisfaction and joy with the outcome. The plus size fashion community has reached out continuously with words of encouragement, advice, and appreciation for what I’m doing and well wishes for the future of the company.
I also love all of the emails from clients and girls alike sharing their booking for upcoming projects.
The bar has been set really high now, the event was wonderful! Will this now be an annual casting event produced by NYC Plus Model Network?
As for now the event will be annual but who knows what God has in store, as they say “We make plans and God laughs”
My Main goal is producing events that create not only a revolution but momentum pushing plus size women closer to their dreams.
To find out all the happenings with NYC Plus Model Network please follow them on Instagram and Twitter @ NYCPlusModelNTK, checkout their website www.nycplusmodelnetwork.com and on Facebook – NYC Plus Model Network